Unspoken Stories campaign

March of Dimes

Campaign concepting | Copywriting | Naming



As part of the Purpose team, I led concepting and copywriting for March of Dimes’ Unspoken Stories campaign – an initiative that gives voice to the diverse experiences of pregnancy, parenthood, and loss.

The campaign elements include the memorial site, a digital home for shared stories; the Unspoken Stories podcast; and the community conversation guide, a resource that helps build stronger community engagement around the experience of pregnancy, parenthood, and loss.


CREDITS
Agency: Purpose


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